Search Engine Optimization Associate(SEO)
| Location | NAIROBI, Kenya |
| Date Posted | February 19, 2026 |
| Category |
Communication
Education / Teaching Human Resource / HR Logistics Management |
| Job Type |
Full-time
|
| Currency | KES |
Description
CDL was founded in early 2003 by its current Managing Director Lucy Mmari.Within her 14 year tenure in a well established logistics company, She honed her skill in human resources management and thereafter started CDL.
Search Engine Optimization Associate(SEO)
We are seeking a detail oriented and motivated SEO Associate to join our client’s digital marketing team. The ideal candidate will have prior handson experience in search engine optimization and digital marketing, with a strong desire to grow into a strategic role. This position is entrylevel in title but requires practical experience in SEO execution, analytics, and content optimization.
Responsibilities
nPage SEO
- Conduct keyword research and analysis to identify growth opportunities.
- Optimize website content, metadata, headings, and internal linking for improved search visibility.
- Collaborate with content creators to ensure SEO best practices are applied to blogs, landing pages, and product descriptions.
Technical SEO
- Support site audits to identify and resolve technical issues (crawl errors, indexing, site speed, mobile optimization).
- Work with developers to implement structured data, XML sitemaps, and canonical tags.
- Monitor Google Search Console for performance and error resolution.
OffPage SEO & Link Building
- Assist in linkbuilding initiatives and outreach campaigns.
- Research and identify opportunities for partnerships, guest posting, and digital PR.
- Track backlink performance and ensure compliance with ethical SEO practices.
Analytics & Reporting
- Monitor and report on SEO performance using tools such as Google Analytics, Search Console, SEMrush,or Ahrefs.
- Prepare monthly SEO performance reports with actionable recommendations.
- Track KPIs including organic traffic, keyword rankings, and conversion rates.
Industry Awareness
- Stay updated on search engine algorithm changes and industry trends.
- Benchmark competitors’ SEO strategies and suggest improvements.
Requirements
Qualifications & Experience
- Bachelor’s degree in Marketing, Communications, IT, or a related field.
- 1–2 years of prior SEO or digital marketing experience (internships or junior roles count).
- Strong understanding of on‑page, off‑page, and technical SEO principles.
- Familiarity with Google Analytics, Search Console, and keyword research tools.
- Basic knowledge of HTML/CSS and CMS platforms (e.g., WordPress).
- Excellent analytical, communication, and problem‑solving skills.
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