Marketing Executive
Location | Nairobi, Kenya |
Date Posted | May 8, 2023 |
Category |
Sales and Marketing
|
Job Type |
Full-time
|
Currency | KES |
Description
- Contribute in the implementation of marketing strategies
- Organize and attend marketing activities or events to raise brand awareness
- Plan advertising and promotional campaigns for products or services on a variety of media
- Liaise with stakeholders to promote success of activities and enhance the company’s presence
- See all marketing campaigns through to completion and evaluate their success using various metrics
- Prepare content for the publication of marketing material and oversee distribution
- Conduct market research to identify opportunities for promotion and growth
- Collaborate with managers in preparing Business development budgets and monitoring expenses
- Execute the digital marketing strategy, including Search Engine Optimisation (SEO), organic and paid social marketing, pay-per-click and other digital marketing communications tactics
- Supports the planning of marketing activities based against the customer journey based on feedback and insights to improve customer experience
- Actively partner with regional and local marketing community to ensure the successful deployment of digital marketing activities, including but not limited to: Web and SEO
- Working closely and collaboratively with colleagues across the same industry, the Content marketing team and Design Studio to implement digital marketing activities
Qualifications
- Minimum Bachelor degree in Marketing or similar
- At least 3 years working experience in Marketing
- Experience in the Engineering sector is an added advantage
- Experience taking high quality photographs & video of project deliverables to use for marketing purposes
- Ability to work on your own and in a team
- Proven experience in creating sales campaigns
- Fully proficient in SEO and Digital Marketing