Responsibilities

• Advertise our company and products/services on various media

• Monitor corporate website and social media pages and address clients’ queries

• Network with industry experts and potential clients to drive brand awareness

• Create Artworks/Info designs

• Assist with blog write ups

• Craft and send regular newsletters with company updates

• Promote our products and services during events

• Coordinate the design of promotional material and distribute in online and offline channels

• Produce marketing copy for our website

• Track ROI for marketing campaigns

• Join social media groups and professional platforms to discuss industry-related topics

• Gather customer feedback to inform sales and product teams

Profile

• Bachelor’s degree in Communications. Public Relations & Marketing certification is a plus

• Previous work experience in related fields

• Familiarity with B2B and B2C advertising campaigns

• Hands-on experience with web content management tools, like WordPress

• Proficiency in MS Office

• Knowledge of SEO and Google Analytics

• Must possess exceptional writing skills and be able to compose engaging & accurate

content

• Excellent presentation skills

• Excellent verbal and written communication skills

• Superior time management skills and ability to juggle multiple projects simultaneously

• Knowledge of Adobe Photoshop, InDesign and Illustrator is an asset

• Understanding of communications, public relations & marketing best practices

• Ability to think strategically and identify ways to improve communication efforts

• Must be resourceful and take initiative even when given minimal direction

• English & Kiswahili proficiency is mandator. French is a plus.